Can we define ourselves as a people of nostalgia or as people who live in the “here and now”?

To answer this question, we could analyze the data that Facebook provides on the use of its “On This Day” app, which, just over a year after its launch, is consulted daily by about 60 million users, while 155 million have activated notifications for memories.

Perhaps not everyone knows that Facebook doesn’t always show us our past statuses and photos directly on the News Feed; in the applications, to the left of the Home Page, there is the On This Day icon, which contains all, and I mean all, the content posted on the same day, if it exists, of each year.

If you haven’t checked it out yet, do it!

Maybe, like me, you’ll realize that you’ve posted more content than you think, that years pass, things change, people take different paths, and some emotions remain.

But be careful! Not recommended for the faint of heart! The nostalgia of past years could seriously harm your health.

Out of 1.5 billion daily active users, according to January 2016 estimates, those who have activated memory notifications are still few; what could be the reason? Perhaps not everyone is aware of the possibility of peeking into the past daily or receiving notifications, or maybe, most users simply like to live in the present and leave memories in the past!