Recently, the Snapchat update has made it much more familiar to its loyal users. Already a mix between social media and messaging platform, the chat now adopts a design and offers services that closely resemble those of Messenger and WhatsApp.

When you want to start a new conversation, the chat update presentation appears, listing services such as the ability to send stickers, photos, short video messages, and make video calls.

How to add the new features? To send a video message, you need to tap the camera icon, and double-tapping it will start a video call! Stickers can be found in the gallery icon; currently, the dedicated page is not divided into categories, so browsing to choose the right one may not be immediate, but it is full of many options!

Snapchat, which as mentioned before is both a social media and a messaging platform, is now valued at 16 billion dollars and is continuously growing in Italy.

According to a study by Audiweb, based on access from PCs (over 2 years old) and mobile devices (18-74 years old), although Facebook remains the most loved social network, the platforms growing the most are Instagram, Pinterest, Tumblr, and, indeed, Snapchat.

On the other hand, Twitter has seen a 28% drop in access, LinkedIn 16%, and Google+ 22%.